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Staff at Brussels Airlines’ offices in Rwenzori House were delighted when news broke that the Uganda Tourism Board informed them of their nomination in the category of best airline flying out of Uganda and invited them to provide the panel with details on media coverage, releases, CSR activities, and general support for the tourism industry.

Needless to say, the airline was able to provide all of that and more, with many articles in fact attributed to this correspondent and published in the international media.

In 2014, Brussels Airlines was the official airline for the Africa Travel Association Congress in Kampala, and would have been again for 2015 when the just-ended congress was held in Nairobi, but for a route switch with senior partner Lufthansa which saw the airline commence flights to Accra while leaving the Kenyan capital to Lufthansa.

Regular reduced fare offers for Ugandan tourism stakeholders when traveling to the main international trade shows in Berlin and London are also part of the airline’s commitment towards Uganda as was the sponsorship last year of the country’s first Paramotor Tour which produced an overview of the country from an unusual perspective. Makerere University’s Academic Excellence Awards were as much supported as was the tourism board a beneficiary of the airline’s support.

The awards will be announced during a gala evening at the Kampala Serena Hotel as part of the Pearl of Africa Tourism Expo 2015 which will launch in a few days and has seen a large number of hosted buyers invited to the country, presently touring the national parks and exploring the scenic spots the country has to offer.